Bloom UI Kit

Greens from around
the corner

Upculture is more than fresh produce in cute packaging.
It’s a new way of growing greens that is taking root across Canada.

Community
The Upculture movement is made up of passionate farmers who aim high and dream big.
Vertical farms
We use up to 95% less water than traditional farms. The result is less waste, more taste.
Vertical farms
We use up to 95% less water than traditional farms. The result is less waste, more taste.
Freshness
Grown locally, Upculture greens can be on your plate in less than 48 hours after harvest. No matter the season.
No pesticides
Our vertical farms offer the optimum growth conditions for greens—no chemicals or other nasties needed. Upculture is natural by design.
Organic seeds
Our leafy greens and herbs are grown from non-GMO seeds. We’re all natural, baby.
Food autonomy
We believe every Canadian deserves access to healthy food at a reasonable price. If we can grow greens locally, why rely on imports?
Food security
Our controlled growing environment eliminates germs and bacteria. Worry-free greens just taste better.
Participate
in the change
Join the
movement

Join a community of
like-minded folks and build a steady income stream

Become a UpCulture farmer

Grown by friends of the community

Gabriel Villeneuve

founder-partner

Abraham Gusman

President

Laurent Boucher, agr.

AGRONOMIST

François Major

VP OF SALES & MARKETING

Denis Marcil, ing.

VP OF OPERATIONS